January 2022

Our Customer

With locations across the globe, this major theme park company offers fun and entertainment for families of all ages.

The Challenge

What’s Going On?

A major theme park (MTP) decided to undertake the enormous challenge of customizing its guests’ experiences. Their goal was to enable parents to get as much joy and laughter as their kids – while also enjoying some well-deserved relaxation and rejuvenation. Collecting and analyzing the massive amounts of data associated with custom-designing the experiences of individual visitors requires a well-orchestrated digital infrastructure. MTP asked Prolifics to take a hard look at the database and analytics platforms the theme park was currently using. The objective was to see if MTP was getting adequate ROI – and how they could further optimize performance.

What Prolifics Did

Prolifics examined MTP’s current infrastructure and pinpointed specific ways for them to get more while spending less. 

MTP had been using Teradata, which consists of a massive box of tools. Teradata, for many businesses, is a central repository of data and data management processes. It’s used for standard reporting, business intelligence, and advanced analytics. MTP was also using Business Objects, and SAS was their platform of choice for business analytics. 

Prolifics’ analysis revealed that MTP was underutilizing Teradata—despite its high cost—and doing all of their heavy-lifting in Business Objects and SAS. As a result, Teradata was doing little to no heavy lifting while consuming considerable funds.

On the other hand, the Business Objects platform was handling the majority of their data work. Consequently, Business Objects was costing MTP more and more money because it had to handle the bulk of the workload, while Teradata wasn’t being leveraged for that work at all. SAS was doing something similar – pulling in all the data they needed for what they wanted to do, resulting in exorbitant SAS licensing fees.

So even though MTP had invested significant funds in Teradata, they were, essentially, only using it as a passive data repository.

Prolifics’ next move was to ensure MTP was getting the most out of their investments by balancing the workload among Teradata, Business Objects, and SAS.

Prolifics reengineered the infrastructure in a way that allowed Teradata to do more work, reducing the workload performed in Business Objects. In this way, MTP would see a better return on their investment in Teradata and no longer have to build out their Business Objects hardware in perpetuity.

The Results: Prolifics Optimizes MTP’s Investments

Using our analysis to identify how MTP was using Teradata, SAS, and Business Objects, Prolifics was able to explain how to balance the data workload and optimize MTP’s investments.

Naturally, MTP wanted to see proof of the efficacy of Prolifics’ solution, so Prolifics showed them:

• How the flow of SQL data between platforms was optimized
• An advanced SAS algorithm being run within Teradata, allowing SAS to only pull in the resultant sets it needed to do its work

The theme park then implemented Prolifics’ recommendations. As a result, they saved $1 million on SAS licensing alone, in addition to other bottom-line benefits.

To learn more about what Prolifics can do for you, connect with an expert today.

About Prolifics

Prolifics is a global digital transformation leader with expertise in Data & AI, Integration & Applications, Business Automation, DevXOps, Test Automation, and Cybersecurity across multiple industries. We provide consulting, engineering and managed services for all our practice areas at any point our clients need them. Vision to Value. Faster. It’s not just the Prolifics’ tagline, it’s what drives us. Reach out to learn more – solutions@prolifics.com.

Our Customer

This health insurance payer (HIP) works with more than 29,000 healthcare providers across its state, serving 11,000 employer groups and more than 3.5 million members. 

The Challenge

HIP’s priority is to expand client options and access to key services. Increasingly cost-prohibitive analytics and business intelligence tools, however, put this goal in jeopardy.

HIP’s existing analytics and BI platform contract was coming up for renewal at a substantial cost, and this would effectively lock them into an obsolete data processing framework. The company decided it was time for a change—upgrade current data feeds and consolidate sprawl across their existing enterprise data warehouse (EDW) solution.

This left HIP with a looming deadline to either:

• Extend their existing contract without solving the issues of data complexity or cost 
• Or find a new partner capable of helping them make the switch

That’s when HIP and Prolifics connected – and Prolifics was up for the challenge.

How We Met HIP’s Challenge

With Prolifics on board, the first step was to build a better roadmap from current solutions to modern BI and analytics alternatives. Thanks to a wealth of industry experience, it was possible for Prolifics to create a roadmap that went beyond the basics of managing upstream and downstream data feeds to include end-to-end data migration.

Next, Prolifics put together a team dedicated to upgrading the integration aspect of the migration, introducing a metrics-based approach that provided HIP visibility into the process.

Data layers were then modernized and consolidated to simplify key data feeds for the new data platform and warehousing solution.

Results

By focusing on migrating data to a single data warehouse and integrating key data feeds into new platforms, Prolifics helped the health organization save time and money. For example:

• The initial cost of migration was estimated at $2 million, but Prolifics was able to reduce this total cost to $700,000 
• Prolifics teams were also able to identify specific resources and assets HIP wouldn’t require moving forward, allowing them to further reduce costs by leaving behind 20-40% of existing data processes

In addition, the Prolifics integration effort made it possible for HIP to leverage healthcare data on demand, enabling them to support dynamic plan pricing, member segmentation, claims analysis, and mandatory regulatory reporting.

To learn more about what Prolifics can do for you, connect with an expert today.

About Prolifics

Prolifics is a global digital transformation leader with expertise in Data & AI, Integration & Applications, Business Automation, DevXOps, Test Automation, and Cybersecurity across multiple industries. We provide consulting, engineering and managed services for all our practice areas at any point our clients need them. Vision to Value. Faster. It’s not just the Prolifics’ tagline, it’s what drives us. Reach out to learn more – solutions@prolifics.com.

Our Customer

This industry-leading mortgage lending company helps its clients buy, build, remodel, or refinance, by offering a variety of loan options and guiding clients through the mortgage process.

The Challenge

An industry-leading mortgage lending company (MLC) was having trouble optimizing the loan origination process, ensuring loans were of high quality, tracking the costs of individual loans, and leveraging data to solve issues. Not only was their current business intelligence system obsolete, but it also didn’t position them to meet their goals of improving how they established and managed loans. As a result, MLC was at risk of falling.

How Prolifics Met MLC’s Challenge

The mortgage lender had been using a Microsoft SQL server and running Power BI for their business reporting. They wanted to modernize their solution, moving it over to Snowflake. So at first, they wanted Prolifics to perform a relatively simple repoint from their current server over to Snowflake.

However, as Prolifics industry experts dug deeper during the discovery phase, it became clear that what MLC really needed was a revamp of their system. What they had created was inefficient, didn’t enable them to meet their business goals, and wasn’t in line with industry standards. Hence, Prolifics took a step back and proposed rearchitecting their solution from scratch.

Prolifics was able to develop an effective solution for MLC using our unique IP processes and technologies, such as the Effecta accelerator and a system that ensures clients benefit from industry expertise.

Result  

With Prolifics’ BI solution, MLC will be able to leverage data to improve their services and develop novel, innovative ways to generate revenue. At the same time, with Prolifics managed services, MLC can keep their costs low, bolstering their ROI.

Some of the benefits of Prolifics’ solution include:

• The ability for end users to self-generate reports, saving MLC time and resources
• Global delivery capabilities and the leveraging of time zones due to Prolifics having team members all over the world, which frees MLC from the constraints of an 8-to-5 business day
• 24/7 on-call services, enabling technical users to address issues at times convenient for them
• With their new architecture, MLC will be able to glean and use data faster, thanks to nightly loads, enabling end-user reports to be updated on a daily instead of a weekly basis

To discover Prolifics’ potential for your organization, reach out to an expert today.

About Prolifics

Prolifics is a global digital transformation leader with expertise in Data & AI, Integration & Applications, Business Automation, DevXOps, Test Automation, and Cybersecurity across multiple industries. We provide consulting, engineering and managed services for all our practice areas at any point our clients need them. Vision to Value. Faster. It’s not just the Prolifics’ tagline, it’s what drives us. Connect with us – solutions@prolifics.com.