Prolifics Announced as MuleSoft Go-to-Market Retail Champion

Prolifics’ UK Head of Technology, Marc Edwards, named as MuleSoft Retail GTM Champion. 

LONDON, UNITED KINGDOM, MAY 26th, 2022 – London Software Engineering and digital integration company, Prolifics has been named as a MuleSoft Go-To-Market (GTM) Champion, demonstrating their expert knowledge and experience in solving digital integration challenges for the retail industry.

GTM Champions bring experience and insight across the technology landscape. They work with a cross-functional team to develop a joint go-to-market strategy and spend several weeks establishing this joint approach to help clients understand how MuleSoft, provider of the leading integration, API, and automation platform, can accelerate their digital transformation

Prolifics created an API-led integration strategy, enabled by MuleSoft, that addresses the growing need to integrate non-traditional order fulfilment channels and provide a ‘single view of stock’ as an enabler to improved order conversion and customer satisfaction. The unique case study successfully enabled Prolifics to be named as a GTM Champion for the retail industry in the first MuleSoft GTM cohort.

The credential was awarded after a stringent process which saw Prolifics meet strict criterion, including skill in applying the MuleSoft for a real-world, digital business use case. The award was backed up by internal recommendations from the larger MuleSoft team, based on innovation, experience and positive outcomes from MuleSoft engagements.

Frank Mulligan, Prolifics UK General Manager commented:

“We are incredibly proud of Marc receiving this credential from the MuleSoft team; it is a testament to our commitment of providing innovative, market-leading solutions for the retail industry.”

“Prolifics have decades of experience within both integration and retail, working with the UK’s largest retailers as a trusted partner to their business goals, through our global commitment to innovation and digital engineering proficiency.”

Prolifics UK Head of Technology, Marc Edwards, formally Head of Technology at The Very Group, was chosen to represent the London digital integration specialists and provide key insight into some of the retail innovation conducted by the Prolifics Global Innovation Centre, while demonstrating a deep understanding of the retail landscape, helping cement Prolifics’ retail-specialist GTM status.

Mr Edwards commented:

“I’m thrilled to be named as a MuleSoft GTM Retail Champion. Our proposed solution demonstrates a small segment of Prolifics ability to solve serious industry problems, that are often rooted in poor integrations.

“By using MuleSoft, we help our clients to build reusable APIs and services, enabling them to become a composable business through reuse, agility and flexibility.”

The GTM credential means that Prolifics will be closely partnered with MuleSoft and their new and existing retail clients, to realise business value through best practice, accelerators, consultancy and innovative solutions using the MuleSoft platform. The partnership offers a shared goal of removing bottlenecks and allowing retailers to leverage technology as an enabler, giving way for reuse on future projects and phased developments, all while increasing return on investment and a faster time to market in a highly competitive industry.

Prolifics is committed to helping mutual customers quickly connect their apps and data to deliver digital projects and innovation faster, reaching out to both new and existing MuleSoft clients, with a series of events, content and targeted solutions.

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