Luxury retailer saves time, generates revenue with test automation 

June 25, 2024
Luxury retailer saves time, generates revenue with test automation 

Download the full story to explore the journey from initial challenges to outstanding results. Tech enthusiasts will find an in-depth look at the technology involved. 

Our Client 

Our client, a Fortune 500 luxury retailer, offers a range of products from kitchenware to home furnishings. 


Like many retailers, our client needed to enhance customer experiences, ensure privacy, and stay competitive both in-store and online. The urgency to upgrade systems peaked with the onset of COVID-19. They faced data quality issues in their marketing systems, rising operational costs due to inadequate testing with third-party applications, and a tarnishing reputation. A swift, effective solution was essential. 

Our Approach 

Prolifics was tasked with addressing these quality issues and rising costs. Our solution: test automation and automated test data mining. 

Actions Taken: 

  • Analysis and Customization: We started by reviewing over 1,500 manual test cases to identify those suitable for automation. Our team customized the Prolifics Automation Test Framework to streamline test data and automate all third-party scripts. 
  • Comprehensive Testing: We developed test cases covering all e-commerce functionalities (order to cash) for each requirement. Testing was done brand-wise and store-wise, and swiftly deployed to production. 
  • Collaboration and Innovation: Our omni-channel experts collaborated with the client’s development team to spot requirement gaps early. We automated high-volume data validation and test data preparation, introducing continuous process improvements. 


  • Reduced Test Times: Over 50% reduction in test times. 
  • Expanded Coverage: Functional coverage increased by over 60%. 
  • Increased Revenue: Generated an additional $6M in revenue. 

Technology Utilized 

  • Functional Test Automation: Open Source Tools 
  • Performance Test Automation: Commercial Tools (Micro Focus LoadRunner) 
  • Omni-Channel Implementation: BOPIS 
  • IBM Sterling OMS API Automation: Comprehensive Sterling OMS API Test Automation suite 

For more details on the technology used, download the full story. 

Why Test Automation Matters 

Retail has faced significant disruptions, especially in recent years. Keeping up with changing technology can be daunting, but it’s crucial. Test automation offers a reliable way to ensure software quality and performance, reducing costs and improving application quality. 

In essence, test automation is a faster, more reliable method to test and enhance the software that drives your business. 

About Prolifics 

Prolifics is a digital engineering and consulting firm helping clients navigate and accelerate their digital transformation journeys. We deliver relevant outcomes using our systematic approach to rapid, enterprise-grade continuous innovation. We treat our digital deliverables like a customized product – using agile practices to deliver immediate and ongoing increases in value. 

We provide consulting, engineering and managed services for all our practice areas – Data & AI, Integration & Applications, Business Automation, DevXOps, Test Automation, and Cybersecurity – at any point our clients need them. Email or visit us at to learn more. 

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